My Marketing Services
Whether you need ongoing support from a fractional marketer, targeted advice through marketing consultancy, or a dedicated partner to launch your startup, I offer flexible solutions to drive your business growth. I’ll help you develop data-driven strategies, build a powerful brand, and achieve your marketing goals, no matter what stage your business is at.
What I can help with
Whether your needs are short-term, long-term, or project-based, I can help. I provide hands-on, strategic support across all channels, offering both fractional support to augment your existing efforts and strategic guidance to chart a new course.
Fractional Marketing
As a fractional marketer, I bring extensive experience in scaling marketing teams and working with boards to develop and implement long-term marketing strategies that drive sustainable growth. I’ll work closely with you to define your vision, build a high-performing team, and navigate the complexities of the marketing landscape.
Marketing Consulting
As your marketing consultant, I bring extensive experience across all channels – from SEO and paid media to CRM and branding – to help you achieve your business goals. I’ll work closely with you to understand your unique challenges, develop a tailored strategy, and provide hands-on support to ensure its successful implementation.
Startup Marketing
With my extensive startup experience, I can help you navigate the crucial early stages of marketing. From defining your target audience and crafting a compelling brand message to building a strong online presence and starting to generate revenue, I’ll provide tailored, hands-on support to set you up for success and accelerate your growth.
My Career
2018-Now – Growth Marketing Consultant
2023-24 – Head of Marketing, THE OUT
2020-22 – Head of Growth, tripAbrood
2018-20 – Marketing Director, TravelSupermarket
2015-18 – Head of Performance Marketing, TravelSupermarket
2013-15 – Head of SEO, Greenlight Digital
Awards
2021 – Travolution Champions of Content winner
2020 – Travolution Startup of the Year winner
2015 – UK Search Awards Best SEO Campaign winner
Qualifications
2024 – Google Data Analytics Professional Certificate
2024 – Google Ads Certification
My previous experience includes senior marketing roles with larger businesses, such as the Marketing Director for TravelSupermarket and working with brands like Currys, giffgaff, HSBC, Next, Superdry, and Sky. This diverse background allows me to bring a wealth of knowledge and a unique perspective to every project.
While I frequently collaborate with businesses in North-West England, London, and its surrounding areas, I’m also fully equipped to work remotely, no matter where you’re based.
Case Studies
I’ve had the pleasure of working with dozens of businesses over the last 15 years from FTSE 100 giants to bootstrapped startups.
Feel free to read through some of my case studies.
+ 90%
YoY Revenue Recovery
“By restructuring the marketing team & spearheading innovative campaigns & pricing strategies, Matt helped reverse our revenue decline.“
+ 500%
YoY Revenue Growth
“Matt was tasked with launching our affiliate channel and within 2 years exceeded all expectations by growing it to become our third largest channel.“
180%
Increase in Bookings
“By pivoting our marketing strategy during the pandemic, we we’re able to capitalise on growing demand to achieve significant YoY growth.“
Some of the amazing brands I’ve helped grow
